Olivia Nalley

Olivia Nalley serves as Marketing & Communications Director at Virginia Chance School, where she leads the school’s brand, communications, enrollment marketing, digital strategy, and institutional storytelling. Her work helps families understand the depth and value of a Chance education, from their first introduction to the school through their ongoing connection to the community.

Olivia brings a background in visual storytelling, brand strategy, enrollment growth, creative direction, and community engagement to her role. She earned her Bachelor of Fine Arts in Commercial Photography from Rochester Institute of Technology and built her career through marketing, project management, creative operations, sales strategy, and audience development before returning to Chance in 2015.

Prior to her work at Chance, Olivia held marketing and leadership roles with Atria Senior Living, Greater Louisville Inc., Corbis, now part of Getty Images, and in downtown residential sales and marketing. Her earlier work helped shape public-facing campaigns, strengthen brand positioning, guide creative teams, and connect audiences with the value of organizations, places, and experiences. Across these roles, Olivia developed a deep understanding of how clear messaging, thoughtful design, and trust-building communication can help people feel informed, connected, and confident.

At Chance, Olivia works closely with school leadership and colleagues across departments to strengthen the school’s visibility, support enrollment, guide communications, and tell the story of the school’s mission in clear and meaningful ways. She is especially passionate about helping families see what makes Chance distinctive: a thoughtful, child-centered education rooted in inquiry, relationships, outdoor learning, and whole-child development.

As both an alumna and a parent of a Chance graduate, Olivia brings a deeply personal understanding of the school’s mission. Chance made a lasting impression on her as a child, and her choice to return professionally reflects her belief in the lasting value of this kind of education. Her perspective gives her a deep appreciation for the trust families place in the school, and the importance of helping each family feel welcomed, informed, and understood.

Outside of Chance, Olivia loves spending time with her husband, Joe, and their son, exploring Louisville’s biking paths. In quiet moments to herself, she enjoys sewing vintage felt appliqué kits hand-bedazzled with sequins, detailed creative work she truly loves.